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About Us

Hometown Values. Hometown Rewards.

The Hometown difference. We are a non-profit institution that's built by you and for you. We are a great alternative to banks, especially when taking care of your financial needs. Shoreline offers a wide array of services - and we are wholly owned by our membership.

Join us today and you too can enjoy the benefits of ownership. Your voice is always heard. Your interests come first. Not like a bank - where profit drives decisions.


Convenient Financial Services:

  • State-of-the-art mobile and online banking allows you to easily deposit checks, and also apply for a Shoreline membership, a car loan, a personal loan, or a mortgage. Starting in 2019, Shoreline Branch ATMs will allow checks and cash to be deposited directly into your account for additional 24/7 access to your accounts.
  • Instant issue debit cards. You can walk into a Shoreline branch to open an account and walk out with a debit card the same day!
  • PLUS, access your account wherever you go. When you join Shoreline, you have access to over 5,600 branches and 30,000+ surcharge free ATMs. 
  • Hometown 2X Rewards. When you are approved for a Shoreline Hometown Rewards Mastercard, you’ll receive rewards points for every purchase, plus 2X Rewards when you shop at a participating Hometown Business.


The Hometown difference? It's our people! Manitowoc County’s Hometown Credit Union — since 1941. We are a member-owned, non-profit financial cooperative serving approximately 8,500 members in nine Wisconsin counties — Manitowoc, Sheboygan, Kewaunee, Calumet, Brown, Fond du Lac, Winnebago, Outagamie, & Door.

We are members of the National Credit Union Administration (NCUA), an independent federal agency that charters and supervises federally insured credit unions. All member deposits are insured by the NCUA. Shoreline is considered well capitalized according to NCUA standards.


Mission Statement

Our mission is to help our members achieve financial success. We achieve this by providing members with a safe place to save and borrow at reasonable rates. We excel at this by remaining committed to employing an honest, knowledgeable staff whose focus is on one member at a time.

Community Involvement

At Shoreline Credit Union, we have always been a supporter of our community in Manitowoc County. We focus our commitment by volunteerism, giving and sponsorships.

We volunteer.

Our employees give generously of their time and resources. Whether it’s involvement in Junior Achievement, Habitat for Humanity, Kiwanis International, Muscular Dystrophy Association, Two Rivers Business Association, Adopt-A-Highway, or the Salvation Army, Shoreline people are there to help out our community and the less fortunate among us.

We give.

Shoreline provides financial support through charitable donations to help maintain the health of our community. We give generously to many different organizations. It’s part of our philosophy of service.

We sponsor special community events.

At Shoreline, we sponsor community events such as Kites over Lake Michigan, Kiwanis Car Show, Fish Derby, Subfest and the Cool City Car Show. We give back to the community on our members' behalf!

How to submit a proposal for a community donation:

Our community outreach committee evaluates requests each fall to determine which organizations we will support financially or through volunteering or other contributions for the following year. Click on this link below for a form to request sponsorship.




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